Client Relationship Programme Package

An exclusive programme of high-end events spanning business and lifestyle topics and marketed as members-only for VIP clients and/or internal Executives

A client relationship programme that enables the client to build long-term relationships for business development and brand positioning purposes with their elite target and current clients/customers.

This tried-and-tested programme, also referred to as the Academy, features a series of exclusive high-brow events spanning multiple lifestyle and business interests, and is operated as a members-only network. The events are curated by Marketing by Lauren Ltd in conjunction with How to: Academy and the client’s brief.

The Academy is beneficial for 2 audiences:

  1. External audiences:  The members-only approach enables direct targeting of clients who are considered to be a decision-maker or VIP (Executive-level, C-Suite or Senior Professionals typically)
  2. Internal audiences: The Academy can run in parallel with the traditional internally facing Learning & Development/Training Programmes for Executive-level individuals. Events can be CPD-accredited

For the organisation facilitating the Academy, the benefits include increased long-term client/customer loyalty, the ability to differentiate vs. competitors, cross-selling of additional services (to existing clients) and attraction of new clients and revenue.

The events programme can be housed within a secure login-detail only website, which can be hosted by the organisation facilitating the Academy.

To enquire about the ‘Client Relationship Programme Package’ and receive a detailed proposal and/or obtain a cost estimate, please contact Lauren via the Contact form below.